How to Make An Arts Scene (Editorial opinion)

Watsonville artists and organizations see their hard work pay off

Steve Palopoli, Good Times Editor-in-Chief

September 7, 2022

"In order for this [arts] scene to sustain itself, it needs buy-in from a lot more of us."

EDITOR’S NOTE

An arts community is not built in a day. And even when it is built, through years of networking and mutual support from countless artists and arts organizations, there’s the question of whether anyone will notice.

That’s why I think the time is right for Johanna Miller’s cover story this week about the ascension of Watsonville’s art scene. And also why, I suspect, more than one of her sources makes a point to mention that getting it to this point has been a sustained effort from a lot of people over a long period of time.

I remember some of the people still involved in the South County scene from when I was covering arts and culture at the Register-Pajaronian in the ’90s. And others I’ve seen bring incredible energy to it in the years since—look at the work Consuela Alba and the Watsonville Film Festival group have done over the last decade, for instance. For so many of these central players, the key has been perseverance and innovation, constantly testing what works and what doesn’t in Watsonville. That’s never going to be exactly the same as what works in Santa Cruz—and it shouldn’t be.

You’ll also notice the appeal that these Watsonville artists and organizers are making directly to the rest of the county: in order for this scene to sustain itself, it needs buy-in from a lot more of us. If you haven’t checked out any of the many events and exhibits there, you owe it to yourself to do so. After seeing this unique group of artists and supporters finally break through, I hope they continue to thrive for a long time to come.